No such thing as a free lunch. I *do* understand why a company providing me with a free email service might be justified in reaping some monetary benefit from my demographic info ... but do y'all realize how *valuable* this stuff is to marketers?
Here's a nifty tool that drives the point home:
The SWIPE Toolkit
Link courtesy of a post from the "Google is the Devil" Orkut community
(no, I'm not a member of that one ...).